Context moves with the task
Each stage receives the materials it needs: the brief, research, structure and earlier results.
The team shares a rhythm.
Orchestration connects roles into a workflow: it passes materials, chooses model routes, records steps and moves the work toward its next result.
01 / Concept
Start with the business goal.
The concept creator and strategist turn a brief into the page’s goal, core offer and structure.
Stage outputGoal → offer → page outline
Working at this stage
Conceptthe page promise and tone
Strategistthe page outline in blocks
Shared context: brief · audience · brand · assets
02 / Research
Design starts with understanding the market.
Agents research the market and audience, then compare sources. Their findings inform the strategy and copy.
Stage outputSources → audience → arguments
Working at this stage
Market researchthe market picture by axes
Audience analystthe audience portrait and its words
Cross-checkerthe market's common ground and its gaps
Shared context: brief · audience · brand · assets
03 / Create
Copy, design and code work together.
The writer follows the outline. The designer sets the visual system. The builder assembles the page using the shared context.
Stage outputCopy + visual system + page
Working at this stage
Copywriterthe block text
Designerthe block layout
Markupthe section markup
Shared context: brief · audience · brand · assets
04 / Review
The result has its own quality review.
A proofreader checks the copy while visual roles assess the page. Issues return for revision within the selected quality mode.
Stage outputReview → feedback → revision
Working at this stage
Proofreadertext corrections
Page acceptancepoint style fixes
Layout repaira style fix for the section
Shared context: brief · audience · brand · assets
05 / Deliver
Ready for your next move.
You review the result, make changes and publish. Forms on the published website connect inquiries with customer work in OKYS.
Stage outputYour decision → publication → inquiries
Working at this stage
Frame acceptanceacceptance or a reshoot
Art critiquea list of design fixes
Shared context: brief · audience · brand · assets
This diagram illustrates a website workflow. Stages, models and checks depend on the task and quality settings.
Models are routed by role
Writing, reasoning and visual review use their own routes. A provider failure can trigger a fallback route.
Independent work runs in parallel
Where the workflow supports splitting, models can produce alternatives and independent pieces at the same time.
The process stays visible
Step history, versions, cost and results are connected to the run. You can assess the outcome and decide what comes next.
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